When you’re searching for an online job, don’t neglect the fact that you can create your own. The beauty of the Internet is that it enables everyone to pursue his or her passion, and find a market for the goods or services he or she offers, no matter how specialized. That’s not to say that it’s easy to create an online job for yourself, just that it’s certainly possible if you have the work ethic and drive.
The first thing you need to do is figure out what kind of service or product you can offer. If you have professional training, then this choice has already been narrowed down for you. That is, if you are an accountant by profession, you can offer accounting services online. If you’re a skilled woodworker, you can sell the objects you make.
The next thing to do is buy a short, memorable domain name for your website, one that clearly indicates what kind of business you’re in. With a domain name registered you can create a website. Make your website attractive; explain in simple terms what you offer and how customers can reach you. Don’t cram your page with too much text. Everything must be easily read and navigated. And add some attractive photos so you can really show off your wares.
An important factor for any website is search engine optimization. That is, your site must rank high on a list of search engine results if you want to maximize your profits; how else can most people be expected to find your business? If you don’t know anything about SEO, hire an expert to help you. Generally speaking, SEO involves a careful and precise arrangement of keywords (words that people often search for) interspersed throughout your web text.
Once you have your online business up and running, you want to find ways of advertising yourself and your business. This means you should set up links to other popular websites that cater to the kind of audience you want to attract. That is, if you are selling clothes for teenage girls, you might want to see if a popular Justin Bieber fan page will let you set up a link; that way, visitors to that site will click on your page and vice versa. It’s a mutually beneficial arrangement. Also, buy advertising space on popular websites if you have the money for that, and take advantage of social media. Facebook and Twitter pages can be great for free advertising, after all.
Once your business website is getting heavy traffic, you can monetize your site even further. Join an affiliate program, set up banner ads on your site for that program, and watch your commission money come rolling in. You can also ask visitors to your sites to fill out surveys for various companies; you will get money for every survey that someone completes. And Google AdSense is a great tool for raking in advertising dollars as well.